May 28, 2007
Cuisine: Desserts & Bakeries
184 9th Ave, New York 10011
At 21st St
Phone: 212-647-9956
Website: www.billysbakerynyc.com/
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Red Velvet Cake – a moist, deep red cake flavored with a hint of cocoa and topped with cream cheese icing ($4.50/slice)
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This is sort of embarrassing to admit, but here goes—Jessica Simpson introduced me to Red Velvet Cake. She also introduced me to the importance of keeping marriage and reality television separate, but that’s neither here nor there. On an InStyle television special to promote Newlyweds and her book I Do: Achieving Your Dream Wedding (ha!), she revealed that the top tier of her wedding cake was Red Velvet (her favorite southern treat). If I remember correctly, that was sometime in 2003 and ever since then, I’ve been eager to sample a slice.
Which brings us to now—four years later and my desire to try Red Velvet is still intact; I wish I could say the same about the marriage between Simpson and Lachey. After reading an article in early February by Florence Fabricant in the New York Times titled “So Naughty, So Nice” about the Red Velvet boom in New York City, I knew a bakery whipping up an excellent Red Velvet had to be included on the food tour.
After our second lunch at the Shake Shack, The Astronomer and I walked across town to Billy’s Bakery. According to Fabricant, a majority of tasters for her article enjoyed Billy’s rendition of Red Velvet.
With half a Luger Burger and an entire concrete in my belly, I was hoping to get a Red Velvet cupcake, but sadly they were fresh out. My only choice was to order an entire slice, which The Astronomer estimated was at least five inches tall and weighed close to a pound.
Aesthetically speaking, the Red Velvet cake is a real beauty. Three layers of deep red cake are iced with thick cream cheese frosting. The intense color contrast between the red and white is truly mesmerizing to behold.
The Red Velvet’s taste is enjoyable, but not as compelling as its appearance. The cake is very moist, if somewhat flavorless. While the batter contains cocoa powder, the cake is not exactly chocolaty. The cake’s gorgeous red color takes center stage, which is fine by me because I adore rich tones. The cream cheese frosting is ridiculously decadent and makes up for the flavor and sweetness lacking in the cake. The frosting is piled on generously, so palate fatigue is inevitable. The Astronomer and I each had a few bites and had the rest packed up to-go. I finally finished the cake after two more sittings over the next two days.