Hours 24 through 28 in Tijuana were spent at Chef Javier Plascencia’s Mision 19. The five-month-old restaurant, which is located in Baja’s first LEED-certified building, is arguably the city’s most exciting place to dine at the moment. Named the “Master of a New Tijuana” by the New York Times, Chef Plascencia serves traditional Mexican cuisine prepared with ingredients sourced from within a 120-mile radius. The chef draws inspiration for his cooking from local farms, the vineyards in the Guadalupe Valley, and even San Diego’s farmers’ markets.
This forward-thinking restaurant is the eleventh member of the Grupo Plascencia consortium, which is headed by the chef’s father and anchored by Villa Saverios.
Bill and I were guests of the restaurant this afternoon, along with journalists from Baja and San Diego, as part of a press conference about the region’s thriving culinary scene. Prior to the conference, we were treated to a five-course lunch complete with wine pairings. Needless to say, by the time the official announcements were made, everyone was feeling quite toasty. Or maybe it was just me.
All of the wines served at Mision 19 are from the Guadalupe Valley. We started off with flutes of bubbly and an effective glass of “Mexology.”









